> The business team vetoed that, it would adversely impact their numbers in the current quarter, and well, a significant proportion of their total comp was bonuses tied to those numbers
Furthermore they were not spending their own money to buy those ads. Shareholders money is (almost) for free. In my experience companies run by the founders with little or no investors are always more careful about the money they spend.
Furthermore they were not spending their own money to buy those ads. Shareholders money is (almost) for free. In my experience companies run by the founders with little or no investors are always more careful about the money they spend.