For the last year and a half, maybe 2 years, i've been working on a 2-man project with my brother. We're trying to make an AI marketing tool that hopefully isn't complete slop: https://www.img-pt.com/
About 2 years ago we were trying to get a marketing agency off the ground. For context, Dall-E 3 was brand new and the AI hype was just starting. We thought, why not try making ads with it? It obviously went terrible. Those old models are junk now, but the idea was there, and we just kept at it.
A big part of the journey has just been getting constantly outrunned by new tech. Just when we'd get close to a decent workflow, a better LLM or image gen model would pop up and we'd be playing catch-up.
We've managed to somewhat keep up and are now focused on image ad gen. what we're working on now is video ads. Not the usual UGC-style stuff other startups are doing, but a more cinematic, polished style of ad. i've seen these made manually on IG, but haven't seen anyone automating it. We'll probably try to ship this in a week or two.
We're also working on a campaign management thing that can take a meta ads campaign, spit it into ad sets for the funnel, and create the right ads for each. it'll also be able to shift budget to the ads that work and swap out the ones that don't, all automatically in your meta account. that'll probably be rolled out in 3 weeks, fingers crossed.
We'd be glad if you could test it out and give us some feedback. i'm mainly interested in whether the ads are actually usable in a real-life campaign. A lot of the ad-gen tools i've seen feel like a nice proof of concept, but they're a bit sloppy and not something you'd actually use. i'd be very glad to know if you find it practical.
About 2 years ago we were trying to get a marketing agency off the ground. For context, Dall-E 3 was brand new and the AI hype was just starting. We thought, why not try making ads with it? It obviously went terrible. Those old models are junk now, but the idea was there, and we just kept at it.
A big part of the journey has just been getting constantly outrunned by new tech. Just when we'd get close to a decent workflow, a better LLM or image gen model would pop up and we'd be playing catch-up.
We've managed to somewhat keep up and are now focused on image ad gen. what we're working on now is video ads. Not the usual UGC-style stuff other startups are doing, but a more cinematic, polished style of ad. i've seen these made manually on IG, but haven't seen anyone automating it. We'll probably try to ship this in a week or two.
We're also working on a campaign management thing that can take a meta ads campaign, spit it into ad sets for the funnel, and create the right ads for each. it'll also be able to shift budget to the ads that work and swap out the ones that don't, all automatically in your meta account. that'll probably be rolled out in 3 weeks, fingers crossed.
We'd be glad if you could test it out and give us some feedback. i'm mainly interested in whether the ads are actually usable in a real-life campaign. A lot of the ad-gen tools i've seen feel like a nice proof of concept, but they're a bit sloppy and not something you'd actually use. i'd be very glad to know if you find it practical.
You can find it here: https://www.img-pt.com/